Elevating Kiwi Studio's digital voice

The starting point

Kiwi Studio works across brand, spatial design, and digital experience. The visual identity and work were strong. The website language needed to match that clarity and confidence.

The problem

The previous site didn’t articulate what the studio does or how it works.

There was too much abstraction and not enough practical explanation.

How we fixed it

• Defined the studio’s value in clear, direct language

• Wrote core pages with an editorial tone and minimal voice

• Simplified service descriptions so clients can understand scope quickly

• Created microcopy that feels assured, not performative

The outcome

• A website that communicates the studio’s perspective without over-explaining

• Clear descriptions of what the studio offers and how it works

• A voice the team can use consistently across proposals and outreach

• A digital presence that reflects the quality of the work